July 6, 2009
[Editorial column] 2010: are we our own worst enemy?
By Simone Puterman in Branding, Editor's column, Marketing | 1 comment
Today Dr Nikolaus Eberl asks if hotel greed will kill South Africa’s tourism brand beyond 2010 and wonders whether SA will take the high road - using 2010 as a foundation on which to build tourism in the future, or the low road, which will virtually guarantee that the industry will be hammered. He paints [...]
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